Bollywood Festival Arrives In Toronto

 
Bollywood Festival Arrives In Toronto
 
 
 

June 23, 2011 12:00 PM

Ontario Welcomes The Best of South Asian Film And Culture

Ontario kicked off the International Indian Film Academy (IIFA) Weekend and Awards with many events happening across the GTA.

The Province helped bring the three-day festival and business forum to Ontario. It is drawing hundreds of business leaders, thousands of tourists and hundreds of millions of viewers from around the world.

IIFA festivities showcasing South Asian film, culture, food and music, are being held in Toronto, Brampton, Mississauga and Markham. Hundreds of millions of people from around the world will have their eyes on Ontario during the televised awards gala.

More than 300 business leaders and companies from India and Ontario are meeting at a global business forum organized in collaboration with the Federation of Indian Chambers of Commerce and Industry. The forum will help strengthen ties and investment opportunities, supporting the $1.6 billion in trade between both economies.

Promoting Ontario as an international destination for tourism, culture and business is part of the McGuinty government's plan to strengthen the economy and create new opportunities for jobs and growth.

QUICK FACTS

 
  • Toronto is the first North American city to host the IIFA awards, which are held in a different international city every year.
  • Film and television production contributes almost $2 billion annually to our economy and supports over 23,000 direct and indirect jobs.
  • Almost 600,000 Ontarians have roots in India and maintain close ties to Indian culture.
  • Premier McGuinty has led two trade missions to India that resulted in 52 agreements with projects valued at $650 million.
  • IIFA selected Big Brothers Big Sisters of Toronto, York and Peel as the designated charities to receive part of the proceeds of this year's festivities.



Office of the Premier
ontario.ca/premier


 
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"We worked hard to land IIFA's North American debut and we're excited it's finally here. This festival will draw more visitors to our communities and showcase Ontario as a great place to live, visit and do business."

 – Dalton McGuinty
Premier of Ontario

"IIFA Toronto promises to be the biggest celebration of South Asian culture. We are delighted to showcase the sights, sounds and opportunities that Ontario has to offer. We look forward to a partnership with the people and government of Ontario -- the impact of this relationship will be felt for years to come."

 – Sabbas Joseph
Director, International Indian Film Academy

 
 
 
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