Ontario Newsroom

Recipients of Heather Crowe Smoke-Free Ontario Award

Archived Backgrounder

Recipients of Heather Crowe Smoke-Free Ontario Award

Ministry of Health and Long-Term Care

The Heather Crowe Smoke-Free Ontario Award honours anti-smoking advocates who have made a significant contribution toward achieving a Smoke-Free Ontario.

Recipients of the award are:

Dr. Ted Boadway - Ontario Medical Association

Dr. Ted Boadway is the former Executive Director of Health Policy at the Ontario Medical Association. His major contributions leading to the Smoke-Free Ontario Act began in 1992. Together with his colleagues, he helped to form the Ontario Campaign for Action on Tobacco whose objective was to enact passage of the Ontario government's Tobacco Control Act. He met with provincial leaders and local municipal councils to support the passage of the Tobacco Control Act, which eventually paved the way for developing the Smoke-Free Ontario Act. His passion and integrity, significantly raised awareness of the tobacco industry's tactics and influenced tobacco control policy in Ontario and beyond.

Vito Chiefari - Regional Municipality of York Public Health

Vito Chiefari is well recognized both provincially and locally for his significant contributions in tobacco control for 25 years. He currently manages the Tobacco and Electronic Cigarettes Control program at the Regional Municipality of York. As a young adult, he tirelessly advocated and contributed to raising awareness about tobacco control. Early in his public health career, he was actively involved in the development of local no-smoking by-laws in Simcoe County. He was also a member of a deputation that informed a provincial standing committee, as he lobbied public support through letter writing campaigns and meetings with MPPs, healthcare professionals, local government and planning committees. Those early efforts eventually led to the policy development and subsequent implementation of the Tobacco Control Act. He now co-chairs the provincial Tobacco Control System Committee sharing his knowledge and expertise with tobacco control partners.

Jane Ling - Durham Family Health Team and Lovell Drugs

Jane Ling is a practicing pharmacist at the Durham Family Health Team and Lovell Drugs, and is a long-time, devoted advocate for smoking cessation. In 2008, during the early course of her work in smoking cessation, she helped form a volunteer group consisting of healthcare professionals called the Durham Region Smoking Cessation Association, which was eventually changed to Central East Association for Smoking Cessation (CEASE). Its mandate was to network and support healthcare professionals in providing comprehensive smoking cessation for patients. In 2011, she founded and was elected president of a volunteer organization called Pharmacists for a Smoke-Free Canada, which convened pharmacists who were recognized as smoking cessation champions from across Canada to work together and support other pharmacists in implementing smoking cessation strategies for their patients. She developed the Ontario Pharmacist Association Online Smoking Cessation Program through which several comprehensive accredited smoking cessation certification modules are offered.

City of Hamilton Board of Health - City of Hamilton

Since 1996, the City of Hamilton's Board of Health has led the charge in tobacco control practice. The City's Board of Health and Council has supported Public Health Services and its many community partners by installing the governance and fiscal frameworks necessary to achieve the goal of reducing the mortality and morbidity associated with tobacco use. As a leader in youth tobacco use prevention since 2001, the City of Hamilton's Public Health Services has employed a youth-centered, engagement approach to youth tobacco use prevention programming for the last 15 years. The City of Hamilton has also adopted innovative tobacco enforcement practices and has introduced municipal by-laws to prohibit smoking in public areas and workplaces to protect the health of the people of Hamilton regardless of where they work, live, study, or play. During the last 10 years, the City of Hamilton spearheaded the development and implementation of smoking cessation programs, services and community collaboration. Management and clinicians with the board's Tobacco Control Program continue to work with a wide array of community health partners to improve and increase access to smoking cessation programs and services, including area hospitals, Community Health Centers, Family Health Teams, and social services agencies.

Porcupine Gold Mines - Goldcorp Inc.

Goldcorp Inc., a gold-producing company and major employer in Timmins, Ontario, and the surrounding area, is a leader in protecting the health of community members and employees from second-hand smoke exposure in the workplace. On May 31, 2016, the company is enacting its Goldcorp - Porcupine Gold Mines Tobacco-Free Policy, which prohibits smoking and the use of tobacco products on all company grounds.  A number of additional bold smoking cessation measures have been implemented to further complement its tobacco-free policy: Goldcorp's Occupational Health Nurses are available to discuss smoking behavior and offer free nicotine replacement therapy to all employees and contractors working at the Porcupine Gold Mines site. Goldcorp employees have access to funds granted by the company every year to help with smoking cessation including the costs of prescribed smoking cessation medication. Goldcorp Inc. has also partnered with the Porcupine Health Unit to provide free one-to-one counselling sessions and nicotine replacement therapy at a discounted price for Goldcorp employees and their family members. 

Ontario Finnish Resthome Association - Sault Ste. Marie, Ontario

Ontario Finnish Resthome Association is a non-profit charitable organization that aims to provide housing facilities with specified levels of care to seniors. It is home to144 independent-living residents. On May 31, 2013, the association implemented a 100 per cent smoke-free housing policy affecting all tenants who signed a new lease date thereafter to demonstrate commitment in promoting a smoke-free, healthy living environment for its staff, residents and visitors. As one of the first facilities to establish smoke-free multi-unit housing in Algoma, their leadership raised the bar for other landlords across the district to consider implementing the same measure. To further protect its employees and residents from the harmful effects of second-hand smoke, the association developed a comprehensive, 100 per cent smoke-free property policy on May 31, 2015, which inspired and enforced a cessation culture among its staff and residents who smoked. As a result, smoking rates have dropped among staff who smoked and compliance has been high since the policy was first implemented.

Ottawa Model for Smoking Cessation - University of Ottawa Heart Institute

The University of Ottawa Heart Institute is Canada's largest heart health centre dedicated to understanding, treating and preventing heart disease. Its staff and leaders developed a systematic approach to addressing tobacco-use for all hospitalized smokers, known as the Ottawa Model for Smoking Cessation. In 2006, staff at the University of Ottawa Heart Institute began assisting other healthcare organizations in Ontario to deliver the Ottawa Model for Smoking Cessation. As part of the process, the Ottawa Model for Smoking Cessation team works with healthcare organizations and health providers to implement the systems and tools, and to develop the skills necessary to reach patient-smokers with evidence-based tobacco cessation interventions as part of routine clinical care. Over the past decade, the University of Ottawa Heart Institute has worked with nearly 200 Ontario healthcare partners to implement this model. As a result, over 200,000 smokers in Ontario have been directed to smoking cessation supports provided by a health provider using the Ottawa Model for Smoking Cessation. This approach has significantly improved the rate at which health care providers ask patients about tobacco-use, advise patients about the importance of quitting, and assist patients with tobacco dependence treatment.

Simon Hoad - Retired (formerly employed by the Thunder Bay District Health Unit)

Simon Hoad has demonstrated a life-long commitment and passion for tobacco control through his advocacy and work in the community. He was formerly Co-Chair of Tobacco-Free Thunder Bay, a coalition whose mission was to see the adoption of a smoke-free workplace by-law in his community. His multiple deputations to council, and rallying the community, representatives from the business sector and service industry resulted in an overwhelming favour for smoke-free work places, and Thunder Bay became one of the early adopters of a more prohibitive by-law prior to the Smoke-Free Ontario Act. Mr. Hoad led efforts in his region to further pursue implementation of the Smoke-Free Ontario Act as Thunder Bay District Health Unit's inaugural Tobacco Control Area Network Coordinator. He spearheaded many successful initiatives, such as "Smoke the Fish, Not the Kids" - a public awareness campaign aimed at the outdoors and fishing culture prevalent in Northwestern Ontario - to create awareness about the importance of not smoking in vehicles with children present. Though he had retired after a long-standing career in tobacco control, Mr. Hoad returned to tobacco control field work as the Smokers' Helpline North West Senior Coordinator to successfully launch and coordinate the Canadian Cancer Society's 2012 Driven to Quit Challenge.

Mary Ransom - Volunteer (Canadian Cancer Society and Niagara Region Public Health)

Mary Ransom has been a dedicated volunteer for the Canadian Cancer Society (CCS) for nearly 40 years. She has tirelessly advocated for various tobacco initiatives to improve and protect the health of the Niagara community at the local, provincial and federal level. She was also an active member of Healthy Living Niagara, a coalition that worked together to advance healthy public policies. From 2011-2014, she was instrumental in the development of a regional by-law that restricts smoking on all regional and municipal properties in the Niagara region. In her many leadership roles with Healthy Living Niagara, such as Chair of the Volunteer Management Program, she has influenced healthy public policy among key decision makers. Her colleagues and peers have long since recognized her unwavering spirit in inspiring positive change in her community and promoting the importance of a tobacco-free environment.

Jenny Schiffl - Haldimand War Memorial Hospital

Jenny Schiffl is a Nurse Practitioner at Haldimand War Memorial Hospital - a small, rural hospital in Dunnville, Ontario, which serves a population with a higher smoking rate than the general population in Ontario. After completing the Training Enhancement in Applied Cessation Counselling and Health course with the Centre of Addiction and Mental Health, she advocated for other health professionals to complete the program, inspiring other nurses in the hospital to participate in the program and implement smoking cessation in their practices. In 2012, Jenny Schiffl took the initiative to apply for and consequently received a grant for the hospital to deliver smoking cessation measures in collaboration with the University of Ottawa Heart Institute. She spearheaded the Ottawa Model for Smoking Cessation to enable implementation in all areas of the hospital. The following year, she led the effort to ensure that the hospital was smoke-free, which resulted in the Haldimand War Memorial Hospital becoming the first government-funded organization in Haldimand County to voluntarily enact a smoke-free environment. She continues to reach out to more healthcare professionals to spread her passion, as she offers a smoking cessation clinic within the hospital that is open to any member of the community. 

Media Contacts

  • Jeff Costen

    Associate Minister’s Office


  • David Jensen

    Ministry of Health and Long-Term Care




Government Health and Wellness